Wesley Koo

Wesley is a PhD candidate at the Stanford Technology Ventures Program. In his research, he strives to understand how digitization affects strategy and entrepreneurship. His dissertation examines seller strategies on digital platforms, with special attention devoted to how sellers' offline environments drive their online behavior and platform success. He employs sophisticated quantitative methods to analyze seller-level data acquired directly from Alibaba, complemented by rich interview data collected over a period of three years. Prior to Stanford, Wesley was an entrepreneur at a hardware startup and a high-frequency trader. He holds two bachelor's degrees in environmental engineering and finance from MIT.